VRM VRM!

Seeing more and more sites cropping up along the lines of getsatisfaction.com. This is a good thing. Also sites like http://www.gigpark.com/ which invite people to build genuine community driven recommendations of businesses. It seems VRM then, is inadvertently gaining ground. Cue thoughts of "path of least resistance"...

Feels like the Cluetrain Manifesto is becoming a self-fulfulling prophecy! About time too. Isn't reality refreshing!